How to Boost Sales with YouTube Videos: Part 2

The blog I posted yesterday got a high response. (If you missed it, you can check it out here: How to Boost Sales with YouTube Videos) I just want to quickly clarify a few things about YouTube videos…because people often like to over-complicate things, or make...

How to Boost Sales with YouTube Videos

There are two breeds of YouTubers. The first breed consists of people who post YouTube videos about themselves, their business, or some other topic…and it pretty much ends there. I call these “Non-Sales-Oriented YouTubers.” They may build huge...

“Explain Yourself”

Have you ever had the experience of someone trying to convince you to explain yourself to them? There is freedom in not explaining yourself. There was once a time when, if someone questioned something I did, I’d find myself going into a long, drawn-out explanation,...

“Knowledge Snobbery” Kills Sales

The home-based business owner who tailors their marketing content to the absolute NEWBIE will score big. That’s a fact. There’s a tendency for people to have what I call “Knowledge Snobbery.” They’re so advanced at what they do, and...

Masculine & Feminine Energy in Email Marketing

For any relationship to work successfully, there needs to be polarity — an equal balance between masculine and feminine energy, where the masculine is drawn to the feminine and the feminine receives the masculine. This is one of the laws of the universe: you...

Don’t Delay on the Thing That’s Calling to You

For years, hip hop dance was calling to me. Day after day, I thought about trying out classes…throwing myself into that world… But procrastination, excuses, and fear were all seemingly valid reasons not to do it. Truth be told, I was simply afraid to go in...