by Michelle Lopez | Aug 7, 2016 | Blog
There’s a fast and a slow way to get online sales. This “cheat sheet” is for people who want the fast way. There are literally 5 steps to increasing your online sales fast. Here they are. 1. First, get off all social media. Seriously. Get off Facebook. Get off...
by Michelle Lopez | Jul 14, 2016 | Blog
Nine out of 10 home-based business owners I speak to are unconsciously making it difficult for people to buy their products online. Maybe they’re secretly allergic to success, or they have negative views about money. Or they’re afraid of what Aunt Helga...
by Michelle Lopez | Mar 27, 2016 | Interviews
Click over to my Anti-Marketing website to read my interview with “Sweetening the Pill” (a Documentary-in-Production) Director, Abby Epstein. This “must-read” interview shows how the STP team used direct email to attract supporters for their Kickstart...
by Michelle Lopez | Nov 7, 2015 | Blog
My mom recently found an old artwork project I’d created decades ago. I can’t remember if I was in high school or junior high when I made it…I completely blocked out the time…but I DO remember creating it. It was an egg sculpture made of sugar, with frosting on the...
by Michelle Lopez | Nov 3, 2015 | Blog
“Email will be gone in 30 years.” Someone who works in software told me this recently, and I thought it was ludicrous. First of all…email ain’t going no where! Second of all, even if email was guaranteed to go away in 30 years, we can and WILL still do a lot of good...